General Motors

Challenge:
In early 2006, General Motors decided it was time to update their facility image. Working with a design company, General Motors created a concept. Building on a 35+ year business relationship, General Motors asked ImagePoint to turn that concept into a reality.

Solution:
ImagePoint quickly put together a highly proficient team of Senior Project Managers, Engineers, Graphic Designers and Installation Specialists to provide a solution for the customer. In partnership with GM's architectural team, we worked to develop a modular design concept that reduced cost and business interruption. As the national leader in facility branding, ImagePoint provided a consistent image to the customer and its dealers.

Results:
ImagePoint's modular design approach provides the dealer with a re-image of the location in a few days as opposed to a few months with a general contractor approach. The speed of the re-image limits business interruption at the location and allows business to continue during the installation process.